Circular businesses fail for one reason: the math doesn’t work. Margins are thin, logistics eat profit, and processes run on manual labor. We’ve lived this as founders. Now we build agentic AI that fixes the economics, loop by loop.
Reverse Logistics
Circularity is a logistics problem. Logistics is where the margin goes.
Nothing circular happens until products and materials physically move backward: take-back, collection, first mile, consolidation, returns, and the flows between collectors, processors, and next owners. In every circular business we’ve run, logistics was the single largest cost, and the hardest to scale.
We built a nationwide circular logistics platform focused on the first mile of the reverse chain, backed by a global venture capital firm. Now we build agentic AI for the whole reverse flow: routing, load matching, scheduling, inventory movement, returns handling, and documentation, so moving goods backward stops costing more than the goods are worth.
Resale
Secondhand should be a first-class market.
Millions of Americans resell preowned goods, charities run some of the largest resale operations in the country, and brands increasingly want to own their secondhand market rather than watch it happen on third-party platforms. What holds resale back is operations: intake, grading, pricing, listing, inventory sync, and customer flows are manual, slow, and expensive at scale.
We build AI-powered systems for resale platforms, branded resale and trade-in programs, and large-scale resale operators. We know this space from the inside: we built a resale and reuse platform for preowned goods that earned two Department of Energy prizes, and we’ve supported the resale operations of the largest national charity chain in Texas.
Recycling
Recycling doesn’t have a willingness problem. It has a margin problem.
The full cost of recycling, from collection to processing, often exceeds the price of the recycled material at the end, and virgin material is frequently cheaper than recycled. Logistics consumes the largest share of the margin, collection rarely reaches the volume where economics work, and a fragmented market of brokers and traders adds cost between source and end user. The result: recycling survives on subsidies, mandates, and corporate ESG budgets instead of business sense.
We’ve worked on this problem at global scale. We built a recycling platform used by businesses in 150 countries, connecting sources directly with end users, and received an Environmental Leadership Award for superior material recovery. Today we can build you agentic AI solutions for residential programs, hard-to-recycle materials, enterprise take-back and recycling programs, recyclable commodity trading, sourcing, and compliance.
Repair & Refurbish
People don’t prefer disposal. They just can’t afford repair.
Repair loses to replacement because it’s expensive and inaccessible: labor costs are high, spare parts are hard to source, and diagnosis takes skilled time. Until repair is affordable and accessible, disposal wins by default.
We work with repair networks, refurbishers, and OEM repair programs to attack the cost side with AI: diagnostics from photos, repair-or-replace decisions, instant quoting, parts identification, matching, and job tracking. Our goal is simple: make the repair process efficient enough that repairing something costs less than throwing it away.
What we do
Every engagement is tailor-made, with a fixed scope and a defined deliverable.
We build the agentic systems your operation needs, tailor-made AI agents wired into your workflows, standalone applications, or customer-facing tools. Production-grade and built to use.
Outcome: The system you needed is built, live, and doing real work.
We automate the workflows that eat your time and margin, logistics, sorting, quality control, supplier networks, sales intelligence and demand prediction, with agents built into your live operations.
Outcome: Less manual work, lower cost, and the savings show up in your numbers.
We help you handle more throughput, more volume, and more complexity with the same lean team, adding capacity where your operation is constrained, without scaling headcount and cost at the same rate.
Outcome: Your operation scales cost-efficiently, more throughput, same lean team.
Incubator
For operators launching circular programs and founders building circular tech startups. We have experience running a circular economy incubator inside a global corporation, now we put that experience to work for you: validate the idea, build and launch the product, and make it visible in agentic search.
Validate
Know if it works before you pay to build it. In partnership with Greenlight AI, we test your circular economy idea against the real market in under a week, a new product, a new service, or a circular program inside your company. You learn whether demand exists, who the buyer is, and what they will pay. If the answer is yes, we take it straight into the build.
Build
Bring the concept; we deliver the product. We design, build, and launch AI-powered solutions for the circular economy: marketplaces, resale storefronts, intake and grading tools, customer-facing apps, internal platforms. You contribute the domain knowledge; we ship a working solution your customers can use from day one.
Get discovered
AI search is becoming the way people find products and services: assistants and agents research, compare, and buy on their behalf, and a business they cannot read will not appear in their results. We structure your data, catalogs, and interfaces so your business shows up in AI search, found, understood, and ready to transact.
Beyond the four loops
We also work with circular economy and climate tech companies beyond these four loops. If your business moves products, materials, or resources through a loop, the margin problem is the same, and so is our approach.
Tell us which loop you’re in and what’s eating your margin. We’ll tell you what we’d automate first.
